Cam|Creative Director|Contact
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Panda Express
Campaigns and LTO's
Year
2024
Role
Art Direction, Design
Type
Brand Campaign

We made a bunch of films for panda over my time on the brand. The first one celebrated Lunar New Year, written to invite outsiders into the holiday while still honoring it for the people who already grew up with it. Later we followed a Wok Master through the actual process behind the food, because people tend to assume fast casual means microwaved and sad, and that just isn't true.

Panda Express
Campaigns and LTO's
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